The Blue Tree Program

The Blue Tree Program caters to patients with cancer, hemophilia, rare diseases, movement disorders and some vision related conditions.
A patient centric care programme

At Roche, it is not just about treating patients - it is about traveling this uphill road with them and their families. Improving access to effective, quality healthcare requires a combination of products, services, systems and resources. In an attempt to overcome this challenge, Roche Pharma India works dedicatedly to reduce such barriers, enable access and meet patients’ unmet needs.

People living with chronic conditions have a variety of support needs and we recognize them. Patient assistance matters as much as clinical efficacy and healthcare delivery. Impactful patient assistance is linked to improved patient outcomes and contributes significantly to creating healthcare access in the country. Towards this, The Blue Tree Program provides a bouquet of several services to support patients their journey.

Roche Pharma India’s The Blue Tree Program offers support during their entire treatment journey — from diagnosis to completion of therapy. It is a comprehensive patient support initiative that is designed to take care of the multiple hurdles that a patient has to go through during the course of receiving treatment. Here’s a snapshot of the services offered under The Blue Tree Program:

Since its launch, The Blue Tree Program has:

  • Benefited 40000+ patients across India

  • Partnered with 5000+ doctors

  • Conducted 4000+ diagnostic tests

  • The Blue Tree Program was showcased as an effective and unique patient support programme at the United General Assembly (UNGA) Week – as part of the 72nd session of the UNGA in September 2017. 

If today, Rajveer is smiling, playing and talking it is only because of the Blue Tree Program

Mother

Mother of Rajveer Spinal Muscular Atrophy

After the doctor's reference, we enrolled into the blue tree program and because of this program we managed to get the medicine (Risdiplam).

Prakash Chitroda

Father of 15 year old SMA patient Krishav Chitroda

To avail support from The Blue Tree program, patients and caregivers can reach out to their healthcare providers or connect with The Blue Tree administrator on the below mentioned toll-free number.

Oncology & Rare Disease:

Toll-free number: 1800-266-3366
Email: [email protected]

Ophthalmology & Multiple Sclerosis:
Toll-free number: 1800-202-8485
Email: [email protected]

The Blue Tree app is available for download on both Google Play Store and App Store.

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